About Apple

The name Apple is more than a symbol — it's a picture of life itself. Within every apple is a seed, small yet filled with the promise of growth, strength, and abundance.

Every person begins this way, too: quietly and tenderly, holding extraordinary potential.

We know that facing an unplanned pregnancy brings a wide range of difficult emotion. It can be hard to find both emotional and practical support.

At Apple Pregnancy Care Center, we believe that much like in a garden, people flourish when they're nurtured with gentleness and given the space to grow as they wrestle with challenging circumstances.

That's why we've been walking alongside countless families in the Chippewa Valley for over 43 years, offering holistic support, compassion, and care.

Supporting, equipping, and empowering women and families to make life-affirming choices.

Nurture & Care

Tending to every need with compassion and dignity

You'll be welcomed by our amazing staff members and paired with a Client Advocate — a trained volunteer from our community who will walk alongside you to help you access the resources you need.

Callie Kollar

Client Services Coordinator

"The most fulfilling part of working at Apple for me is working with clients who are really eager to change the circumstances they've found themselves in and provide a better life for their child. I love helping them, listening, encouraging, going over the educational videos and just supporting them for their efforts. Some of their situations are so difficult."

-Lynn, Client Advocate

Office Hours
Monday - Thursday
10:00 AM - 3:00 PM

Walk-ins Welcome!